6 Ways to Raise More Money in the Next 4 Weeks
Key Takeaways:
Reconnect with Lapsed Donors:
Schedule meetings with donors who haven’t given in over a year; these individuals have already shown affinity for your mission and may simply need a reminder.
Set Short-Term Goals for Volunteers:
Break larger fundraising goals into monthly or quarterly targets to maintain momentum and focus, such as achieving a specific dollar amount or a set number of donor asks.
Launch a Matching Gift Challenge:
Use recent major gifts as leverage to encourage donations by offering a limited-time matching opportunity.
Upgrade Current Donors:
Offer recognition incentives to encourage consistent donors to increase their giving levels.
Thank Year-End Donors:
Personally call or meet with recent donors, especially unsolicited ones, to build stronger relationships and future support.
Make the Ask:
Don’t wait for the perfect moment—engage with major donors directly and confidently.