Full Guide: An Effective Gift Acknowledgment Letter

Key Takeaways:

Essential Components of Gift Acknowledgment Letters

• Legal Requirements:

  • Include the organization's full legal name, tax-exempt status, and employer identification number.

  • Mention the date of donation, description of the gift, and any benefits provided in exchange.

• Clear Communication:

  • Follow structured formatting: Subject, Opening, Body, and Closing.

• Efficiency Through CRM Tools:

  • Use donor databases for consistent mail merges, reducing errors and improving record-keeping.

Differentiating Your Letters

• Personal Touches:

  • Address donors by name and add handwritten notes.

  • Sign with blue ink for authenticity.

• Tailored Content:

  • Customize letters based on donation size and include impact stories or images.

• Prompt Delivery:

  • Send acknowledgment letters swiftly and update content quarterly or semi-annually.