How to Unlock Donations Through Advanced Listening

The presentation focuses on leveraging advanced listening skills to enhance donor engagement and improve fundraising outcomes.

Key Takeaways:

1. Understanding Listening Dimensions and Levels

   • Sensing, processing, and responding effectively.

   • Differentiating listening types: empathetic, appreciative, critical, and more.

2. Active Empathetic Listening Techniques

   • Building initial rapport and asking empathetic questions.

   • Using perspective-taking and looping to enhance donor relationships.

3. Practical Exercises and Tools

   • Activities like the "Clapping Game" highlight challenges in communication.

   • Strategies to overcome biases and improve understanding.

4. Enhancing Donor Relationships

   • Building trust through effective listening and communication.

   • Recognizing the role of listening in driving donor loyalty and major gifts.