Mid-level donors ($10,000–$25,000) can be hidden major gift prospects. By cultivating and stewarding them with intentionality, nonprofits unlock higher giving potential, improve ROI, and build a stronger pipeline for transformational support.

Donors give to solve problems, not vague missions. Learn why raising money for something specific increases urgency, builds trust, and helps your nonprofit raise more.

Government funding is in flux, leaving many nonprofits uncertain. Discover three practical tips to diversify income, communicate with donors, and strengthen financial planning this fall.

Nonprofit-focused guide to the differences between fundraising and marketing, including the one-to-one vs one-to-many rule of thumb and an alignment model.

Build a reliable bequest pipeline with four proven tactics: everyday mentions, educational resources, social proof, and a strong legacy society.

Discover recession-tested tactics and key metrics to protect your mission when rates climb and donor loyalty dips. Read our expert guide today.

Explore Giving USA’s 2024 giving breakdown. See how individuals, foundations, bequests, and corporations split $592.5 billion, and learn how to rebalance your nonprofit’s revenue mix.

Wasting time on non-starters? This guide shows five clear signals a prospect won’t convert, plus practical steps to reclassify, nurture lightly, and keep your major-gift pipeline healthy.

Before approving the 2026 budget, note: household donors still fund two-thirds of giving, foundation grants are flat after inflation, and corporate gifts grew 9 % but remain just 7 % of the pie. Build your plan around these three realities.

Religious giving logged the only inflation-adjusted drop in 2024—off 1 % on $146.5 B, now just 25 % of donations. Discover three tactics to restore offertory momentum before Advent.

Giving USA 2025 shows individual donors gave $392 B yet slid to a record-low 66 % share. Discover how to rebuild with inflation-proof monthly upgrades, timely stock-gift asks, Gen X & Boomer segmentation, VIP mid-level care, and AI-driven personal touches.

Compare passive vs. active fundraising and find actionable tactics to deepen donor relationships, beat donor fatigue, and raise more money for your nonprofit.

Average bequests are about 100 times larger than cash gifts. Learn how a simple one to two hour weekly routine can build a steady planned giving pipeline for your nonprofit.

Learn proven ways nonprofits can fund salaries, utilities, and tech without apology—transforming “overhead” into mission-critical impact donors are eager to support.

Discover strategies fueling nonprofit revenue in 2025, from recurring giving and donor communities to retention-first tactics, plus approaches to phase out.

A beginner-friendly guide to using artificial intelligence in fundraising—what it is, why it helps, and three easy rules that keep your donors’ trust (and the regulators) on your side.

Free clinics don’t bill patients, but lab tests, malpractice insurance, and life-saving meds still cost money. Learn why philanthropy is mission-critical and how to frame the ask so donors grasp the ROI of truly “free” healthcare.

Discover why preventive‑care storytelling outperforms crisis pleas when you’re raising money for a free or charitable clinic. Learn HIPAA‑safe tactics, impact stats, and donor messaging frameworks that convert compassion into cash.

Discover how to select a hospital fundraising partner who brings expertise, donor engagement strategies, and measurable results to your campaigns.

Discover 20 proven strategies, from monthly giving to corporate partnerships, to secure sustainable support and maximize donor impact.