As a nonprofit fundraiser or philanthropist, the power of persuasive language cannot be underestimated. But what words are the most persuasive when it comes to motivating people to give to charity? Through a bit of digging through the research, we have identified some of the most persuasive words that have been proven to impact the decision to donate.

Telling your story in a compelling and powerful way is key when non-profits are looking to connect with potential donors to raise funds. By sharing stories that illustrate the impact of their work, nonprofits inspire others to get involved and support their mission financially.

Top performing fundraisers know that scheduling their day hour by hour is key to success. We asked our top performing development professional clients and colleagues about their daily habits, non-negotiables, and breakdown of their work day, hour by hour, and we put together a sample schedule based on the common time blocks.

Fundraising can be an incredibly rewarding and fulfilling career, but it can also be challenging and demanding. Fundraisers are often under supported in their roles, and it's easy to feel burnout or compassion fatigue. One of the biggest challenges faced by fundraisers is staying consistently motivated over the long haul.

Monthly Giving Programs: Monthly giving programs are a valuable source of reliable, recurring revenue for nonprofit organizations. These programs encourage donors to make a monthly contribution to your organization, providing a predictable stream of income. By making it easy for donors to set up a recurring donation, you can build a loyal base of supporters who are invested in your organization's mission.

Set clear and measurable goals: Most nonprofits try various online giving strategies with no intended benchmarks or expectations of return on investment. It's important to define your fundraising goals and set realistic targets that are specific, measurable, achievable, relevant, and time-bound (SMART). This will help you to monitor progress and make data-driven decisions. The first attempt at online fundraising won't be perfect, so data will help you dial it in over time.

Donor Retention Strategies Donor retention has always been a critical component of successful fundraising, but it's becoming even more important in 2023. Nonprofits are leveraging technology to create personalized donor experiences, including tailored communications and customized giving opportunities.

The most important takeaway from our team is that it isn't a perfect system for funding smaller, community based nonprofits. While it can be an effective way to raise funds, there are both pros and cons to using crowdfunding.

Set Fundraising Goals and Expectations To engage your board in fundraising, you must first set clear fundraising goals and expectations. Provide the board with a clear understanding of the organization's fundraising needs and the role that they can play in meeting those needs. Establish specific fundraising targets and create a plan for how the board can achieve them. Most boards were never given these precedents, and therefore are reluctant to fundraise if there is not a clear objective and timeframe in mind.

Set Your Goals and Objectives Before selecting a conference, you should first determine your organization's goals and objectives. What specific skills, knowledge, or connections do you want to gain from the conference? Identifying these goals and objectives will help you evaluate potential conferences and ensure that the conference aligns with your organization's mission and priorities.

Asking for money can be intimidating for even experienced fundraisers, but it's obviously THE essential part of fundraising, so it's time to do our homework! Before approaching potential donors, it's crucial to research their interests, giving history, and capacity to give.

If you've been following PRIDE for any amount of time, you probably know we don't love fundraising events as a primary fundraising strategy. The data suggest they are simply not as effective as other methods, BUT that doesn't mean we should not try to optimize them as best we can.

Corporate partnerships can be a game-changer for nonprofit organizations looking to fundraise. These partnerships can bring a wide range of benefits, from financial support to increased visibility and access to resources. In this blog, we'll explore some of the key advantages that corporate partnerships can offer to nonprofit organizations.

One of the biggest advantages of using AI for fundraising is its ability to help organizations to better understand their donor base. By analyzing data on donor behavior and giving patterns, AI can help non-profits to identify which donors are most likely to give, and how much they are likely to give.

1. Increased Focus on Digital Fundraising

In recent years, we've seen a significant shift towards digital fundraising, and this trend is set to continue in 2023. With more people turning to the internet for communication and commerce, nonprofits must have a strong online presence and utilize digital channels to reach potential donors.

This is a question every nonprofit staff and board has at one time or another, and in this helpful guide, we will walk you through how to determine a goal that is challenging enough to grab the attention of your community, but not so large that it is unachievable.

Focus Your Efforts on a Campaign – Rather than spending time on many small and scattered fundraising efforts, a campaign helps rally more people behind a meaningful cause and creates a deadline to inspire action. Multi-year projects will always yield bigger results through the ability to ask for larger gifts, thus securing more and larger multi-year pledge commitments.

Chances are if you’re a non-profit fundraiser, you’re overworked, overwhelmed, and looking for a light at the end of a tunnel filled with annual appeals, donor demands, and operational needs. Is a fundraising consultant the light at the end of the tunnel? Quite possibly!

Look at the calendar and map out a timeline for your year-end activities remembering that most electronic messages can be scheduled in advance. Don’t plan so much that you can’t execute it well if you’re just starting now, but pick 4 activities, integrate them into one theme and do them well! Do something that will result in revenue coming in the door every week during the month of December.

There are a few basic boxes to check before you make your ask, and they’re sure to give you the confidence you need to be bold in asking for the support needed to further your organization’s mission.