Online Giving Jake Lyons, CFRE, CNP Online Giving Jake Lyons, CFRE, CNP

4 Simple Website Updates That Increase Giving

If a donor has to dig through your site to figure out what it is your charity does for the community or even the world, they are instantly hesitant to support you financially. If first impressions are everything, yours must be clear in the first 3 seconds of viewing the site.

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Fundraising Events Jake Lyons, CFRE, CNP Fundraising Events Jake Lyons, CFRE, CNP

How Does “Fundraising Ideas” Always Seem to Mean “Fundraising Events”?

Inevitably someone is tasked with being a first-time “fundraiser”, and with no experience or idea where to start, searches on Google some variation of “Fundraising Ideas” only to find pages and pages of blogs/articles that say “Easy fundraising ideas!” “Cheap fundraising ideas” “The 70 best fundraising ideas for nonprofits!”

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Prospect Research Jake Lyons, CFRE, CNP Prospect Research Jake Lyons, CFRE, CNP

Prospect Research: How Do the Pros ACTUALLY Do it?

We must act as Internet detectives to sort through all the information in cyberspace to get to the meaningful and accurate nuggets of information that will be useful in profiling a donor. Knowing the full name (with the middle name, maiden name and any generational names), last known address and birthdate of your prospects as well as any business affiliations they may have or have had will allow you to drill through the vast amount of data that is out there quickly and efficiently.

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Volunteer Management Jake Lyons, CFRE, CNP Volunteer Management Jake Lyons, CFRE, CNP

The 4 Critical Steps to Keeping Our Fundraising Volunteers Engaged

Folks have a lot of choices of places where they could give of their time, talents, and expertise. If we are able to be the organization they select to give back to by volunteering and if we become their charity of choice, the impact they will have on our programs will be everlasting. Volunteers like to be successful and to be part of something positive for their community.

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Fundraising Events Jake Lyons, CFRE, CNP Fundraising Events Jake Lyons, CFRE, CNP

Did the Pandemic Make Fundraising Events Obsolete?

Fundraising events have been on the decline for years as a result of their low ROI compared to direct solicitation, mailings, and capital campaigns. It's no secret that the top performing organizations in the country hold only one or even zero "fundraising" events per year and focus on only recognition/stewardship for their in-person events.

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Volunteer Management Jake Lyons, CFRE, CNP Volunteer Management Jake Lyons, CFRE, CNP

Your Charity's Strongest Resource: Volunteer Fundraisers

For nonprofits it’s almost impossible to assign a dollar value to the incredible benefits of strong volunteer leaders. Because the competition in nonprofits is often as much for leadership as it is for funding, volunteers who commit to support your nonprofit’s mission as proactive connectors, cultivators or closers of gifts are invaluable.

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